On 16th of February, the Management, Entrepreneurship and Marketing department has organized guest lecture within discipline "Management of trademarks". The CEO of Fashion Week Almaty Astana - Zhanel Bertayeva, and the Kazakhstan designer Leonid Zherebtsov with the Zherebtsov trademark have acted as the invited lecturers.
After the presentation of speaker's activities, interactive conversation with students who were activily interested in the future of the Kazakhstan fashion and prospects of development of the Kazakhstan trademarks took place. The problems existing in the market of the fashion industry in Kazakhstan and a way of their solution were discussed. Guests of AlmaU have also prompted to participants of a meeting how to start your way in the industries of fashion and what reefs can wait them.
In completion, Leonid Zherebtsov presented the design works which will be exposed on Mercedes Fashion Week in April of this year.